From Grand Narrative to Database: How Otaku Culture Rewrites Storytelling

In Japanese media theory, narrative consumption is the deep-rooted practice of fans engaging not only with the primary storyline—but with the broader fictional worldview behind it. Coined by critic Eiji Ōtsuka, this concept reveals how each individual episode or character becomes a “small narrative” that contributes to a larger immersive universe—what he calls the “grand…

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